Innovative solutions and technologies are the foundation of a strong economy.
The more advanced a country is in terms of its own level of digitalization, the more competitive it is in a global comparison. Germany therefore needs to focus on innovative solutions and technologies to remain a strong business location.
I am an innovation driver and bridge-maker between corporates and innovative start-ups. With a view to the core problems of a company, I develop customized solutions that solve real problems within companies and our society. I have been in digital business for years and, together with my experienced team, I help established companies to recognize their innovation potential in a targeted manner and to develop new business models and bring them to market.
With many years of expertise as an investor, serial entrepreneur and digital advisor with a proven track record and an unerring instinct for innovation, I drive the development of new value chains and digital ecosystems. Always with an eye on changing customer needs and market conditions as well as the need for innovation on the part of companies that has changed due to external factors.
I also support the implementation of innovative technologies and the associated change management.
I combine best practices with customized concepts
I know that successful innovation and corporate venturing requires a trained entrepreneurial eye, which can only be developed from direct experience in building companies and implementing digital transformation.
I am backed by experienced experts who are deeply rooted in the subject matter due to their well-founded success in the areas of entrepreneurship, transformation, innovation and corporate venturing and who know what is important when implementing innovative technologies and solutions.
I start where it makes sense and is necessary within the company. As a result, clients get tangible solutions that solve real problems within their company or industry.
Innovation Expert Carsten Puschmann
Why Corporate Venturing?
In addition to the development of internal, innovative solutions, corporate venturing is an efficient and effective vehicle for strengthening the innovative power of companies. Based on a valid make-or-buy analysis, it makes more sense for companies to take advantage of a startup under certain circumstances. By strategically investing in start-ups that are already established on the market, companies can react more quickly to technological change and competition. The innovative solution can be integrated into the company's processes much faster than if the company were to develop its own solution. In addition, the startup's proof of concept minimizes the risk for companies as to whether the developed solution will lead to the desired success.
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